Experience
A Career Built Around Opportunity
My career has rarely followed a straight line.
I have worked in operations, sales, marketing, technology, automotive, software, consulting, business development and entertainment.
What connects all of those experiences is curiosity.
I like understanding how businesses work, why customers make decisions, where opportunities exist and how people, ideas and resources can be brought together.
Over the years I have helped build companies, develop software, advise businesses, create partnerships, market products, develop revenue opportunities and work with thousands of automotive professionals.
Today, I bring those experiences together when working with companies, entrepreneurs and organizations looking for growth, perspective or a new way of approaching an opportunity.

Selected Experience
Eight Areas, One Way of Thinking.
Automotive
Dealership operations, used vehicles, inventory, sales, marketing, vendor relationships and dealer strategy across independent and franchise stores.
- Dealer Operations
- Used Vehicle Strategy
- Vendor Advisory
Technology
Working alongside product and engineering teams to shape tools that people in the business will actually use.
- Product Direction
- Automation & AI
- Integrations
Software
Developing and advising on platforms built for retail operations, from concept through go-to-market.
- Platform Development
- Go-To-Market
Business Development
Opening markets, structuring partnerships and building the revenue relationships that carry a company forward.
- Partnerships
- Channel Strategy
- New Markets
Marketing
Positioning, campaigns, brand voice and the unconventional ideas that get a company noticed without the biggest budget.
- Positioning
- Campaigns
- Brand Voice
Consulting
Advising owners and executive teams on growth, operations and the decisions that do not have an obvious answer.
- Executive Advisory
- Growth Planning
Entrepreneurship
Building companies from the first idea through the parts nobody warns you about.
- Founding
- Scaling
- Turnarounds
Entertainment & Events
Producing and promoting experiences, which turns out to be a fast education in audience, timing and demand.
- Events
- Promotion
- Audience Building
Specific companies and projects added as they are shared publicly.